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Articles About Search Engine Optimization
Everyone knows that SEO is important, but what is it, really? Is it just a smattering of keywords, or is there skill and finesse–or perhaps data–involved? Stay tuned for expert suggestions, industry insights, and the arguments behind our case for working with a digital marketing agency. We’re talking higher ranking, expansive exposure, and the right tools to make your SEO dreams come true. Learn more right here.
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Dangers of DIY Website Creation: Search Traffic Drop Off
Ever think to yourself, "Why should I work with a digital marketing agency when I can do this myself?” Well, let's answer that question, and look at a real life cautionary tale.
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Dangers of DIY Website Creation: Search Traffic Drop Off
Ever think to yourself, why should I work with a digital marketing agency when I can do this myself? Let's answer that question and learn from a real-life cautionary tale.
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How We Achieved a 3x Increase in Ecommerce Results for a Customer
Looking for similar ecommerce results? Shopify can be considered user-friendly, but it's more cost-effective when set up and managed by Alt Media Studios - SEO & Shopify experts.
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What Are Google Search Updates?
We’re going to break down why Google updates are important, how they improve the user experience, and how they can lend themselves to making sure your website stays relevant.
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Should I Launch My Website Before Every Page is Developed?
Launching a website is one of the most important steps you can take in both the short and long term success of your business. We'll discuss why you shouldn’t wait for your website to be “perfect” or even completely “done” before you launch.
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Case Study: Website Redesign Leads To Increased Conversions
See how we helped one long-time customer give their website a modern update while suiting their business needs.
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Case Study: Custom Enterprise Software Streamlines Online Document Generation.
EZERISA Plan needed a website and marketing services that could handle their complex needs.
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Case Study: Video Content Doubles SEO Traffic For Retail Website
In this case study, we’ll take a look at how we used video content on a retailer’s website to help them see a quantifiable increase in their website’s effectiveness.
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Case Study: SEO And CRO Improvements Increase Ecommerce Sales For Small Family Business
Learn how we helped a family owned business increase ecommerce sales & see a 136% increase in sales from organic search results while increasing conversion rates.
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The Role of Data in Your Digital Marketing Strategy
The data you gather should not only be accurate but relevant to your company’s overarching business goals, whether it’s to increase website traffic, subscriptions, online purchases, etc.
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Case Study: CRO Testing Leads To Increased Revenue for Ecommerce Business
Once SEO efforts rope in potential customers, are they actually buying, subscribing, or downloading? Find out how we used CRO to increase ecommerce sales for one customer.
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Collect the Right Data with Key Performance Indicators
You can’t manage what you don’t measure. Every digital marketing action can be quantified, analyzed, and optimized to improve your business’ ROI.
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Case Study: Digital Marketing With Mobile Friendly Website, SEO, and CRO More Than Double Annual Sales For Ecommerce Company
Read how one customer saw a 126% increase in annual sales revenue as a result of our web development and search engine optimization.
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Grow With Google OnAir Workshop Hosted Today!
The theme of today's workshop was "Sell Online This Holiday Season with E-Commerce Tools". Get tips below and re-watch the livestream presentation!
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Building a Brand from Scratch
Our graphic design and web development teams worked together to help a new brand get started.
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Custom Website Reflect Client Branding And Improves Mobile Friendly SEO
Calkins came to us for help primarily with their digital marketing efforts. We reviewed their website and were able to identify areas where their SEO could be improved.
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Case Study: Trustworthy Digital Marketing Agency Saves Small Business From SEO Scammers
Unfortunately, one of our new clients was recently targeted by a digital marketing scheme. We’ll discuss her story, how our team intervened to help, and what you can learn from her experience.
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Why Should You Invest in Video Marketing?
We’re often asked whether video marketing is worth the investment and the answer is a resounding ‘yes!’, here’s why.
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Now is Not the Time to Reduce Digital Marketing Efforts
With this sudden and completely unexpected loss of revenue due to the COVID-19 pandemic, conversations in business have quickly turned to, how can we drastically reduce our budget, while maximizing efficiency? How is this going to affect our digital marketing efforts?
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How Does Paid Online Advertising Work?
The internet is brimming with creative ways to drive customers to your business’ website.
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We Doubled the Number Of Organic Search Queries Ranking In the Top 10 On Google in One Month!
Does Paid Search Improve Organic Search Rankings? Yes, and we have the data to prove it!
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How Alt Media Studios Can Help: SEO
Consumers expect instant results that provide all of these connections, and SEO, or search engine optimization, is what gives those consumers the best results. Proper SEO allows your brand to shine and give consumers precisely what they need and want.
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Why Should My Company Have a Google My Business Profile?
Google My Business profiles rank high in Google Search results, oftentimes at the very top of the list. Find out why your should have a public listing.
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7 Reasons to Promote Your Brand on Social Media
The simplest, most compelling reason for your business to be on social media is because your customers are.
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What is SEO?
When you search for something online, you’re inundated with information: brands, solutions, services, products, and stories. Proper SEO allows your brand to shine and give consumers precisely what they need and want.
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Choosing an Effective SEO Partner
A skilled SEO company knows the difference between immediate results that damage your reputation and long-term success that upholds your good name.
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Case Study: Targeted Google Ads Marketing Helps Business Make Sales And Clear Inventory
In our case study below, note how a client successfully collaborated with us to help manage and execute a Google Ad campaign...with excellent results!
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Rebranding and New Website Make Online Rentals Easier
We enjoy recommending and building website features that make your customer’s online experience better, and make operations easier on your end too!
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SEO Sales Pitches - How to Handle?
We know our clients receive SEO sales calls from competitors, both local and overseas. Why do we consider this a good thing?
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2019 Kickoff Grow With Google Event
There's much more to a website than having a pretty template. Google experts discussed how to properly refresh your website and best SEO practices for 2019.
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Technical SEO or Content: Where Should You Focus Your Efforts?
It doesn't have to be either/or when it comes to technical SEO vs. content!
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Grow Your Business Online: Reach More Customers This Holiday Season
Today we hosted Google's presentation of "Reach More Customers This Holiday Season". Below are helpful notes and tips from industry experts we'd like to share with you!
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10 SEO Trends Webmasters and Website Owners Cannot Ignore
Search engine optimization is constantly changing, meaning website owners have to make adjustments to be ahead of their competitors. Google is always getting smarter with many algorithm updates being made.
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SEO Tips to Place Your Website on Top in Search Results
Alt Media Studios brings you SEO pro tips to help rank your website on top in search results.
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Learning the How, Why and Where of Investing in SEO
If you’re putting content on your website and you are not accounting for the SEO search engine requirements, you are shortchanging yourself. There are many small language quirks that should be addressed and knowing how to target your audience correctly is key in moving forward and upward in SEO searches.
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7 "Must Haves" For Your Company Website
Here are 7 things that you should make sure are included in your company website.
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Avoid Shady SEO Tactics
Do you feel like the SEO tactics your website is using are outdated? Learn about some shady SEO tactics and why Alt Media Studios is different.
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Negative SEO Factors
Find out some of the factors that will harm your web presence and SEO efforts.
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Expectations for SEO
A lot of people have the wrong expectations about what SEO is and what results it will produce. Find out what the SEO process involves and why you might need to adjust how you think about results.
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5 MUST-DO SEO Tactics for Every Small Business
An article about the 5 essential steps that every small business should take in creating a presence on the web.
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Google Update: Panda 4.0 and What You Need To Know.
Google recently released an update under the guise of Panda 4.0 to improve Search Engine Results Page user experience. Here's what you need to know about this update.
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SEO Seminar presented by Alt Media Studios
On January 9th 2014, our Lead Developer Steve DiFranco gave a presentation about the "Do's and Don'ts" of Search Engine Optimization and Social Media Marketing. We had an opportunity to meet a good number of you at the seminar that was put on by the Better Business Bureau and answer a few of your questions.
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Email Leads the Way in Internet Marketing
With so many different Internet marketing options, which one will provide the best return for your company?
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Update: How Valuable are META Keywords?
A few months ago we posted an article that referenced Google's initiative to begin ignoring the META keyword tag. Within the past few months, we've received an update from Bing regarding their views of the META keyword tag.
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How valuable are META keywords?
If you've ever been advised about building or optimizing your website, you've likely heard about META data and the need for them. Well, things have changed on the Internet (big surprise) and you should be aware of the current value of META keywords.
