Email Marketing Services

Email Marketing Services

What’s your company’s most valuable but potentially underappreciated asset? It’s your list of current customers who’ve opted to receive emails.

A regular, engaging, and accessible email marketing program can help your company to capitalize on this priceless resource, turning one-time customers into loyal, lifelong supporters.

But there’s more involved than just sending an occasional email and hoping for the best. Working with a versatile content marketing agency means that you can keep busy handling your business, knowing that email content and infrastructure are in the bag.

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Who We Are: Collaborative Team with a Customer Focus

Whether we’re working efficiently from top-tier templates or custom-building layouts for your email campaigns, the end goal is always to capture your customers’ attention.

Alt Media Studios (AMST) is a full-service marketing agency. That means that from the written content to the graphics, videos, and integrated social media connections, our in-house team has the collective skills needed to create a fully customized email marketing program. That level of collaboration naturally fuels innovation and offers unmatched power and flexibility to create the just-right solution, just for you.

What We Do: Functionality and Finesse

We’ll position you as the expert you are, and use a well-oiled email marketing program to share what you know with your client base. Throw in a call to action and some social media links and you have a robust nugget of data that enables clients to quickly and easily access your services and get in touch.

But a full-service email marketing program can’t be a set-and-forget situation. Your company’s dedicated account manager evaluates what’s working and suggests potential improvements. We’re talking about email open rates, click rates, the most clicked links, and more. And as your customers’ behavior shifts, we can gain insights to make our efforts better still, including how they’re interacting with your site and ways to improve optimization.

Why Use Email Marketing Services?

Customers who have already purchased your products or services or have signed up for emails could need reorder reminders, especially if your services are seasonal. Or if your client base is wide, sending out regular emails on varied topics can help to spark engagement that you’d otherwise miss.

But trying to create, format, and orchestrate effective email distribution all while running your business isn’t easy. Then there’s dealing with technical issues, dialing in the ideal scheduling, data collection, and other parameters. So leave all that to the team at AMST, knowing that your clients will regularly see your products, services, and expertise showcased. This is just one way that our email marketing skills can help you get closer to your business goals.

Our Process

Strategize. An effective strategy is at the heart of any successful email marketing campaign. We’ll do the research and make informed recommendations, whether that means a total revamp or just filling current voids.

Create. From a custom-built layout to graphic design work and top-notch copywriting, we’ll compile everything you need to reach clients and prompt action.

Deploy. Once it’s a go, we can run tests to make sure things are working as they should and that the email is easily accessible. Then we’ll get that content to your customers, following the decided-upon schedule.

Audit. With any sort of marketing effort, there is always a margin for improvement and refinement. We work through the metrics to evaluate an email campaign’s success and glean lessons to apply both immediately and to future projects.

Customization, automation, improved deliverability, and segmentation are all right here, well within reach. Along every step of the process we are happy to work behind the scenes, but will always look to you for approval when needed. This is your brand we’re representing, and we never lose sight of that fact.

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Why Work with Alt Media Studios?

There are plenty of DIY or off-the-shelf email marketing options out there, but we believe your business deserves better. And these days, your customers expect more. That’s why at AMST, we aim higher.

Our goal is to use email marketing to help you build a community of folks who love and advocate your brand and products. In everything we do, our sole purpose is to support your efforts. And a comprehensive email marketing campaign is a great way to get there. Our tech and content experts work with you to develop and execute a plan for focused, meaningful, long-term list growth all while taking care of the logistics needed to achieve those goals.

So get with us to learn how to use effective email marketing to nurture prospects, convert one-time clients into loyal ambassadors, increase profits, and reduce costs. And as a Google Certified Partner we can pair these efforts with best-in-class tools to fully optimize your reach.

Find out how our team can help your business grow––reach out today!

Individualized Formatting: Working both from modern templates and scratch-made formats we glean data about your business and preferences, applying that information wherever possible.

Scheduled Output: We keep communication flowing to your customers and social channels.

In-house Support: Our team is here to handle every aspect of your email marketing needs.