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Articles & Resources
Helpful articles about digital marketing & web development for all industries.
One-Stop Marketing Resource for Your Business
After reading our tips for digital marketing and articles about design are you ready to make a change? Then let’s get to it. Alt Media Studios’ in-house team can help with email marketing and branding, fine-tuning your company’s social media plan, and boosting your website’s SEO and conversion rates. Our paid advertising specialists bring new visitors to your site while web design experts ensure a top-notch user experience. Skilled graphic designers work with our video marketing team to then showcase the best of your company to potential clients. Mix in some engaging written content and you’ve got a comprehensive take on digital marketing for absolutely every business out there. Reach out to learn more!
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What Is Branding & Why Is It Important?
Why is branding so important? There are at least five reasons.
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Why Should My Company Have a Google My Business Profile?
Google My Business profiles rank high in Google Search results, oftentimes at the very top of the list. Find out why your should have a public listing.
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7 Reasons to Promote Your Brand on Social Media
The simplest, most compelling reason for your business to be on social media is because your customers are.
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What is SEO?
When you search for something online, you’re inundated with information: brands, solutions, services, products, and stories. Proper SEO allows your brand to shine and give consumers precisely what they need and want.
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Choosing an Effective SEO Partner
A skilled SEO company knows the difference between immediate results that damage your reputation and long-term success that upholds your good name.
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Paid Search & Advertising Basics
About 90% of online traffic begins by opening a search engine. For this reason, PPC (pay-per-click) marketing has become crucial to the success of any business.
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What Is the Difference Between Web Design and Web Development?
The terms web design and web development are often used interchangeably to describe the services of “web companies.”
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Consolidated Services
Consolidated Services recently had a responsive redesign completed on their website.
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SEO Sales Pitches - How to Handle?
We know our clients receive SEO sales calls from competitors, both local and overseas. Why do we consider this a good thing?
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Knolling - The Trend Of Overhead Photography
The word knolling is probably unfamiliar to you, but it’s meaning is not. Those overhead shots where products or items are laid out in a pleasing symmetrical order; that is called knolling photography.
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Technical SEO or Content: Where Should You Focus Your Efforts?
It doesn't have to be either/or when it comes to technical SEO vs. content!
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Better Page Speed Performance on a Landing Page
Page speed is an important ranking factor and affects traffic to your website. If your page speed is slow we can help speed it up!
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The How and Why of Data Science in Marketing
What is data science and why is it important in your marketing strategy? More importantly, how can you use the data to your benefit? This blog explains.
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GYBO: Special Livestream Workshop - The Highlights
With a very successful turnout, Alt Media Studios hosted our 1st GYBO event of the year. Here are some of the main takeaways from the event!
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Why Think Like a Freak?
Our staff was encouraged to read Think like a Freak. How does thinking outside the box help your business? Here are some takeaways from the reading of this book.
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Search or Display Advertising - Which Provides the Biggest Return?
Factors to consider when deciding which is ideal for your business and which would result in the most conversions.
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10 SEO Trends Webmasters and Website Owners Cannot Ignore
Search engine optimization is constantly changing, meaning website owners have to make adjustments to be ahead of their competitors. Google is always getting smarter with many algorithm updates being made.
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Accelerating Growth: Winning New Paid Search Clients
This week Steve DiFranco and I had the privilege of traveling to Google's NYC office to attend a very helpful and relevant 1-day seminar. Below are just some of the things we took away to make us better equipped to serve our clients, with Google's help!
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Alt Media Studios is an Indium partner
Alt Media Studios is thrilled to announce a partnership with Indium, an insurance market access company out of Columbus, Ohio!
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The Cavs Have A New Logo & We Love It
The Cleveland Cavaliers have a new shield logo for the 2017-18 season and we loved it so much we decided to play around with our logo and see what would happen.
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SEO Tips to Place Your Website on Top in Search Results
Alt Media Studios brings you SEO pro tips to help rank your website on top in search results.
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Google Partners Connect Event - Subject: Video
Today's livestream Google Partners Connect event was a success! The subject was pertinent to how video ads can help your business grow. Missed the event but want to know what it was about? Read below and catch the livestream here!
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Learning the How, Why and Where of Investing in SEO
If you’re putting content on your website and you are not accounting for the SEO search engine requirements, you are shortchanging yourself. There are many small language quirks that should be addressed and knowing how to target your audience correctly is key in moving forward and upward in SEO searches.
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Chamber of Commerce Meeting
Tried and true helpful tips in effective selling and marketing were provided at yesterday's HRCC breakfast meeting.
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What does the latest congressional measure mean for Internet security on your website?
Recently the United States repealed some Internet security rules which allows internet service providers to store and sell data related to individual browsing habits. What does this mean to you as a website owner?
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Keystone Home Inspection
Alt Media Studios recently performed a responsive redesign on the Keystone Home Inspection website
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Thousands of Compromised Joomla Websites
Open source content management systems will always be vulnerable to attacks, whereas if your code is private your site will be far more secure.
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Heights-Hillcrest Chamber of Commerce
This month Alt Media Studios joined the Heights-Hillcrest Chamber of Commerce to help raise awareness of our certified Google partnership to businesses in the area. This way they know they have a local Google Partner who can help them with their online business and marketing needs. Our 1st meeting was a great chance to get to know other members.
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Google Partners Connect: Real Estate
On March 15, 2017, Alt Media Studios co-hosted an event with Google on the topic of digital marketing for the real estate industry.
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7 "Must Haves" For Your Company Website
Here are 7 things that you should make sure are included in your company website.
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Why You Should NOT Use a DIY Website Builder
While you may want to save money, DIY website builders may not be the way to do that. Here are some reasons to avoid them.
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What is Kerning? Why to Avoid Bad Kerning In Your Ads
Bad kerning ruins good ads! Don't be a #designfail this year.
